Genius Division
Branding & Digital Agency.

studio@geniusdivision.com
+44(0)1226 244009

Website developed to launch online Beer Subscription service

Since the launch of Craft Metropolis’ website, the business has gone from strength to strength. With a loyal customer base which continues to grow, Craft Metropolis continues to gain momentum and increase its sales revenue.

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Project Objectives

As on online craft beer subscription service, Craft Metropolis supply customers with a regular delivery of personally selected beers. We worked with Oli, the company’s founder, to design and develop a brand and website that would fulfil his vision for the company and give his new venture a ‘stand out’ image when compared with other market competitors. The website needed to operate an efficient and reliable subscription service which would enable the business to run trouble free.

Our Work

As a supplier of exclusively London beers we designed a brand for Craft Metropolis that reflected its city based origins. We designed a logo that translated well when used on packaging boxes. We designed and developed a responsive subscriptions website that allowed customers to pick their 12 beer choices from the range of bottles on sale. Filters were added to enable a more detailed search and a ‘We Pick’ option was also added where Craft Metropolis chose on behalf of the customer if preferred. A subscription frequency option was developed, allowing customers to choose the length of time between deliveries. The system was developed with order management and processing features such as stock management and packing lists which allows orders to be easily picked and packed.

Creating a Positive Impact

Our design and development work with Craft Metropolis has assisted Oli in launching his successful subscription business. By developing a website for Oli which can operate his monthly subscriptions orders, his company has a strong customer base and continues to grow.

How we can help your business

Whatever type of business you operate, we can build a website with complex functionality that will streamline your order process, free up more of your time and enable you to manage your stock and orders with ease. We can design and develop your website to promote your products and services with features such as online order processing or more specialist functionality such as subscription based sales processing.

Let’s get started

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