- Video
A good website converts people to a sale
A good website turns interested people into buyers. Thus making you money.
▶Play the video: A good website converts people to a saleA good website lets you point people at it and turn them into buyers. Thus making you money. I like the word thus. It sounds intelligent.
Without a website, selling online is much harder. You’re in your DMs all the time, or on Zoom calls all the time. Whichever way you do it, it’s more difficult.
So that’s how to think about it. Your website is a tool. Its job is to convert an interested person into a client, and into actual money. It isn’t there to be a fancy-looking thing.
That’s where a lot of people make the mistake. A website can cost £10,000 and still lead to nothing. The reason it leads to nothing is that it isn’t selling anything.
Built properly, a good website will actually make you money. If yours gets visits but no work, why is my website not getting enquiries? is a good place to start.
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Read the full transcript
a good website will allow you to point users at your website and convert them into buyers thus making you money I like the word thus sounds intelligent without that website selling anything online is way more difficult you're either after going to be in your DMs all the time going to be on Zoom calls all the time whatever way you do it it's just much more difficult in any capacity to sell things online without a website so a good website when it's made properly and as long as it's not a wick piece of will actually make you money and that's the way we should see this we should see our website as a tool as a way to make money as a way to convert an interested person into actual money or a client we shouldn't see them as a fancy looking thing I think that's where a lot of people make the mistake because they foolishly think that spending I don't know £10,000 on a website won't lead to anything the reason it won't lead to anything is because you're not selling anything