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A serious website is not a ten-minute job
Everyone on TikTok can make a website in ten minutes. A website that brings in money takes months.
▶Play the video: A serious website is not a ten-minute jobTikTok and AI have everyone saying they can make a website in ten minutes. Not that kind of website.
A serious, professional website for a multi-million pound business, one that’s meant to bring in leads and make money, takes two to three months. Bring in a copywriter, a photographer and a videographer and it’s more likely six. Copy, photography, video, design and development all take time.
The point isn’t the timeline. It’s that you shouldn’t rush it. You’re spending proper money. At the end of it you want a good website, not something thrown together to hit a date.
So give the team the time to do it properly, and don’t worry too much about how long it’s taking. All good things come to those who wait. I think Guinness said that. Whatever.
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Read the full transcript
Websites take far longer to build than you probably think. So even in this era now of TikTok and AI and everybody saying, "Oh yeah, I can make a website in 10 minutes, mate." It's not that quick. If you're looking at a website for a multi-million pound business, you know, a serious professional website where people are going to be making money from it and bringing leads in, it's going to take anywhere from two to three months. Probably more likely, if you're getting a copywriter and a photographer and other people, videographer involved as well, it's going to take six months. And the whole point of this is that you shouldn't rush that process cuz at the end of it, when you've spent a lot of money on a website, you want a good website, not a piece of So, take your time with it.
Don't worry too much about how long it's going to take. As Guinness said, at least I think it was Guinness, all things good come to those who wait. Whatever.