- Video
Websites 101 - what's the point of a website?
Websites 101. Aunt Pat thinks a website should load slowly. Aunt Pete wants owls. We have a lot more work to do.
▶Play the video: Websites 101 - what's the point of a website?Websites 101.
What’s the point of a website? According to Aunt Pat, it’s to load really, really slowly, so people have to sit and watch the loading screen. No. The point of a website is to show you’re a professional, reliable organisation. It helps people understand what you do so they can decide whether you’re for them. It should be quick, modern and not rubbish.
What should a website have on it? Dogs, says Aunt Pete. Cats, hamsters, owls. No. No pictures of dogs unless you’re a dog groomer. And no old staff members either, especially not Jerry, who left in 2020 under circumstances we can’t talk about.
Uncle Bob thinks a good website has all the wrong information on it, to throw Google off the scent.
Should your website have clear contact information on it? Apparently not.
This isn’t Websites 101. It’s Websites 404, content not found. The real answers are the boring ones: say what you do, keep it current and make it easy to get in touch.
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Read the full transcript
so we gathered here today to talk about websites website 101 how to get started with a website let's start with a simple question what's the point of a website is for it to be as outdated as possible yeah that's not the right answer is it your bend the point of every good website at least this is what my aunt Pat says is for it to load really really slowly because what you do with that is you capture people's attention and they can't go anywhere and they have to sit and watch just watch a loading screen just load and load and Jus Christ yeah you're not even taking this seriously are you the correct answer for you two knob EDS is the point of a website is to show that you're professional and reliable organization it's to help people understand what you do and so they can self- select into whether they want your services yeah the point of a website is to be quick modern have a nice look and feel and not be rubbish basically yeah it isn't for it to look like geoc cities they want know what geoc cities is will there okay next question what should a website have on it dogs dogs everywhere website should be full of dogs and pets and cats and hamsters and owls everyone's got a pet owl the bigger pet to people ratio the better at least that's what my uh Aunt Pete said that's my pet Aunt Pete by the way not my auntie it absolutely shouldn't have pictures of dogs on it unless you're a dog groomer and then it should have pictures of dogs on it you shouldn't have old staff members on there either especially not Jerry who left in 2020 under suspicious circumstances we can't talk about them on this video my Uncle Bob told me that a good website has all the wrong information on it because it throws people off the scent Google's evil and we don't want Google tracking us do we no okay we're not really getting anywhere with these are we let's finish with a simple and obvious question should your website have clear contact information on it no next question NOP no contact details Google's tracking you don't give anybody else the opportunity right I think we've got a lot more work left to do this is not website 101 this is website 404 content not found I think we need to try harder next time no